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Friday, January 28, 2011

My Mission Statement: To get a job.

This week we are focusing on resumes, with special attention to the areas that make us want to pull our hair out, put on the stretchy pants, and consider a new career in competitive eating. Our guest blogger for this series is Sue Campbell, 1st-Writer.com, a professional resume writer and career strategist with over 18 years experience helping job seekers of every level achieve their career goals.

Is it absolutely necessary to have a mission statement? If so, how do you write a mission statement for your résumé (especially if your mission is to just get a job)?


First of all, never forget that your résumé is a marketing piece or that you’re writing your résumé for the sheer and complete benefit of your reader.

Imagine, for example, an ad for vacuum cleaners that begins with the statement, “We really need you to buy this vacuum cleaner so we can pay our electric bill.”

At this stage of the game, your reader doesn’t care what your hopes or aspirations may be. They simply want to know whether or not you’re qualified for the position and company you’re targeting, whether it’s in their interest to meet you, in person, to learn more, and how they may benefit by hiring you.

Later, at the interview stage, your needs and interests will become more important. But for now, it’s all about the reader.

So if you include a mission statement, or preferably a summary of qualifications section, keep the focus on what you bring to the table and how your skills, abilities and characteristics will benefit the company and meet its needs and expectations.

For example, a typical objective statement tends to focus more on what the candidate hopes to secure than what he or she brings to the table, but this can be altered by focusing on the reader’s interests:

“To secure the position of ________________________ at (Name of Company) where my skills in ______________________, _______________________ and _____________________ may best benefit (Name of Company)’s ____________________ goals and expectations.”

Thursday, January 27, 2011

The BIG Experiment!! Day Three by Diane

4:38 am  Wonderful Hubby wakes me up with his snoring.  This is a recurring theme in our household.  Move to spare bedroom.  Spend half hour worrying about interview.  Fall back to sleep.

6:25 am  Woken by small dog who wants food.  Wonderful Hubby comes to wake me up as well, since my alarm has gone off, and then goes to wake the kids.  I am grateful for having prepared the coffee to start automatically.

6:30-7:30 Take out recycling, drip stale beer down my shoulder.  Not going to ruin my mood, however. Got the kids out the door on time and with most of their morning chores completed!  Even stopped the car before pushing them out at school!

7:30-8:45 Have a walk with Kim.  Good discussions of why our hubbies are helping out MORE than usual this week.  BOTH husbands have pointed out that they'd do whatever around the house, we only had to ask.  Strangely enough, we haven't had to ask them to do anything so far this week, they've just seen something needing to be done and done it.  Think the blog is great in more ways than one!  Got a bit lost and had to use the iPhone to find our way back to our cars.

8:45-9:30 Yikes!  Gotta hustle to shower and prepare for interview.  Try on aforementioned out of date suit.  Marvel that it still fits (see that scheduled exercise really pays off!) and looks okay.  It is a bit uncomfortable because it has a waistline that goes over the navel, and I have been wearing low-rise pants for the last 5 years, but, with the jacket on, no one will know but me!

10:00-11:00 Meet with a wonderful friend who has a need for some part-time contract work.  (It really is all about who you know!)  Work out a win/win for both of us.  If CFO agrees, I start next week!  Really great company with bright engaging professionals.  Got to use big words!  Head home, starting to really HATE suit and want to pull an Al Bundy.

11:00-1:15  Voicemail from teacher who says son might have pink eye.  Ignore it.  They'll call again if they need to send him home.  Panic about what happens now that Wonderful Hubby is traveling.  Emails from volunteers in a panic.  Get home, want a stiff drink, settle for what's left of the coffee, RIP off evil suit and throw it into a pile - climb into comfy jeans and slouchy sweater.  Sit down to work.

1:45-3:00  Realize that I forgot that I'd help out at kids' school and hustle out the door so that they don't wind up riding the bus home to find that I'm not.  Have kids do homework while volunteering.

3:30-5:00  Take kids to Toys R Us.  Need birthday gifts, and kids are dying to spend gift cards.  Curse gift cards given by well-meaning family members.  Tell kids only 1/2 an hour.  1 and 1/2 hours later, leave store.

5:30-7:00 Yay! Awesome brother comes to rescue and grabs kids for dinner.  Work on volunteer projects in peace.  Have glass of wine!  Forget to make to-do list for tomorrow.  Remark that I need to 1. take dog to the vet, 2. take car in for repair, 3. am almost out of milk.  Wonder when the heck I'm going to do that!?

7:00-9:00 Friend time!  Enjoy get-together at friend's.  Feel connected with other women/mommies.

9:00-10:00 pick up sleeping kids from Awesome Brother's and try to sneak them into bed before they wake up too much.  Have LONG conversation with emotional (and tired)7 year old. Realize I have only had string cheese, coffee, and wine to eat today.  Have another glass of wine, eat frozen dinner and a bunch of potato chips while catching up on DVR TV(so much for that workout).  Feel guilty, throw away bag of chips.

For the most part, this was a good fulfilling day.  Didn't spend enough time with children, which seems to show.  Plan on making up for that tomorrow!

The BIG Experiment Day 3 by Kim

6:30-7:20 Crawl out of bed and Shorty is already up - she's definitely a morning person unlike her old mom. Try to see if it's raining as Di and I text back and forth to see if we can walk. Decide to suck it up and do it - this is why having a workout buddy is so effective, no one wants to be the first to puss out. Drop Shorty at school after a breakfast of Rice Krispies over which we discuss why the milk should be put on before the sugar.

7:30 - 8:40 Walk with Di. It ends up being longer than we planned since we managed to get ourselves lost in the neighborhood. Wonder if maybe we should change our tagline. :)

8:45-10:57 Take out the recycling and chat with Honey about what our days look like. Sit down to finish and post The BIG Experiment Day 2. Answer emails about a project I'm currently managing and remember that I need to invoice them so I can get paid! Contemplate folding the laundry. Send Di a good luck text about her interview today!!!

10:58-12:30 Friends pick me up to grab a quick lunch. No one has showered yet so we take a table in the corner.

12:30-1:45 Work on a seminar presentation that's coming up in February - is closer than I realized.

1:45-2:15 Shower and contemplate folding the laundry.

2:15-4:15 Grocery store, enroll Shorty in the tumbling class, Trader Joes, and B12 shot, finish all errands with about 20 minutes until time to pick up kids, so crank up the music and just drive around singing and being blissfully alone. Wave sheepishly at the cars next to me who notice me singing.

4:30-5:30 Pick Shorty and La up at their after school program. Drop La off at home and go in for a quick glass of wine and some conversation.

5:45-6:00 Bring in groceries, kiss Honey, change shoes.

6:00-11:30 Go to a movie and dinner with girlfriends. Honey and Shorty seem happy to have me out and are able to hold down the fort without me. Reflect on how lucky I am.

11:45-12:15 Answer some design questions that have come up with a project in the Central time zone with a brief phone call.

12:30 BED!!!

Again, not so great with the actual schedule...BUT still hit my goal of the tasks that I wanted to accomplish , the number of hours I wanted to dedicate, and getting in the workout. Laundry is still being contemplated, maybe tomorrow, which will also include additional home stuff - like cooking dinner and some clean up since Honey carried the bulk of it today (but I'm pretty sure that he'll still clean up the kitchen for me!).

As much as I like to think I'm pretty disciplined, this experiment is teaching me the wisdom of clearly defining tasks and carving out the time to complete them. As well as making me notice how much time the little stuff can suck up if you don't group it together and actively limit the time you spend on it.

Wednesday, January 26, 2011

The BIG Experiment!! Day Two by Diane

6:30-6:45 Hit snooze button several times, wake up late

6:45-7:30 Find that wonderful hubby has done most of the laundry AND the dishes while I was in a coma last night! Wake up children who complain of stomach aches and cry about having to go to school. Check emails, try to drink coffee in between yelling at kids to get a move on.

7:35-7:45 Still in pjs, scramble into car and push kids out at carpool. Go back home. Planned to run this morning, but since it is raining, opt to stay in pjs and get to work. Sigh at the thought of having to workout on Saturday instead.

7:45-8:45 Look at presentation that I have to give this week and realize that I am SO not prepared! Anxiety runs amok and I decide to get ready for my 9:30 meeting (volunteer activity) instead.

9:30-11:00 PTA meeting.... get so much information and added to my to-do list for volunteerism.

11:00-noon Start going through all of the emails that have ended up in my in-box. Get caught up in it, send Kim a note that I am running late (gotta love technology)

12-12:45 Meeting with Kim at coffice very productive. Realize that I forgot to brush teeth this morning. Resolve to be better tomorrow. Go home and RUN mail to the mailman, who has decided to be kind and wait for me. Get upset at morons who can't do their jobs thoroughly and now have to make another phone call/write letter/send it in AGAIN.

1:00-2:15 Brush teeth. Eat. Blog. Determined to finish resume.

2:15-5:30  Kids come home and immediately ask what we are doing today.  Pout when I tell them "nothing".  After getting them settled with snacks and homework, pretty much ignore children.  Research and work on my resume.  Children interrupt on occasion, and I have a notedly short temper with them.  Resume working on my resume.  (remark that resume and resume are spelled the same, less the accent - I think it's time for a break!)  Youngest watching his 30 minutes of TV (turns into an hour).  Resolve to manage time better tomorrow for second time today.

5:30-6:00  Wonderful hubby is already preparing dinner.  Youngest upset that we couldn't go to Toys R Us today.  I set out to tackle the mount of folded laundry that covers the dining room table.  Enlist children to help, when I notice it's all MY stuff.  Put away laundry, have children set table, feed dog, etc.  Scan and email document to friend, return phone calls from friends.  File some of year's worth of bills so that I can finish taxes for accountant.

6:00-6:30  Sit down and enjoy wonderful dinner.  Food is so much better when someone else prepares it, don't you think?

6:30-7:00  Dishwasher still running (again!  this never used to happen!) so dishes are rinsed and left in sink for tomorrow.  Wonderful hubby irons his new shirt (?!)  I sit down to do more research and work on blog.  Kids playing Wii and don't interrupt.

7:00-7:30  Get kids ready for bed after tearing them away from Wii.

7:30-8:00  Write to-do list, check email. Panic about meeting tomorrow - more about fitting into my old business suits, which are probably VERY out of date, than the actual interview/meeting.  Panic about presentation on Thursday.  Resolve to take tomorrow one step at a time.  Have glass of wine to calm myself.

8:00-10:00 Exhausted and ready for bed, but somehow manage to watch film with subtitles in its entirety.  Overall an okay day.  I'll be better tomorrow!

"She said what?!?"

This week we are focusing on resumes, with special attention to the areas that make us want to pull our hair out, get loaded, and consider a new career as a rodeo clown. Our guest blogger for this series is Sue Campbell, 1st-Writer.com, a professional resume writer and career strategist with over 18 years experience helping job seekers of every level achieve their career goals.


What are some key words should you include in your resume? What words should you avoid?

Include terms that are relevant to the field, position and industry you’re targeting and the positions you’ve held in the past. For example, an engineer should use the verb “engineer” (or “engineered”) somewhere in his or her document. A manager should be using the verb “manage” (or “managed”) when describing his or her work. And yet you’d be surprised how often this doesn’t happen. Other strong verb choices for someone in a leadership role include: Guide, Direct, Drive, and Lead, among others, and yet you’ll see résumés that have bullet point after bullet point leading with “Responsible for…”

When you’re writing your statements of responsibility, lead these statements with strong action verbs that show your reader your direct role and level of responsibility. Avoid phrases such as “Responsible for…” or “Duties included…” which dilute the strength of the statement.

Avoid words that feel inflated or are words you’d never use in your normal speech. When I read “Elevated Customer Satisfaction,” I wonder, “Would this person actually say “elevated” in an interview or any other situation describing his work?” Probably not.

Despite a variety of career related articles suggesting that phrases such as, “Proven record of achievement in…” or “Extensive experience in…” should be omitted from the résumé, I disagree. Include these kinds of declarations, but back them up with proof. If you have extensive experience in any area that’s vital to the position you’re targeting, it’s good to let the potential employer know this, but don’t stop there; tell the reader how this expertise will benefit him or her. Example:

“Extensive experience in brand building and market share. Consistently penetrate competitive target markets and increase revenue growth, even in challenging economic climates.”

Tuesday, January 25, 2011

The BIG Experiment Day 2 by Kim

5:45 - 6:20 Curse as the alarm goes off but drag my ass out of bed. Get 4 layers of clothes on, eat a piece of PB toast, and head out the door to meet a friend for a workout.

6:25 Curse as the first raindrops hit my windshield pulling up in front of her house.

6:30-7:30 Walk and talk and walk and talk. It's what I needed - both the exercise and the camaraderie. Who cares if I'm looking like a drowned muskrat (no, I don't know what a muskrat looks like either but you know what I mean).

7:30 - 8:15 Hubby (from here forward to be known as Honey except when I'm ticked and then it'll be @#!Honey) took Shorty to school so I take the trash out, pour a cup of coffee and finish then post The BIG Experiment Day 1). Answer a couple of emails and make a list for the day.

8:15 - 9:30 Take Honey to get allergy shots. *He's allergic to cats (plus everything else - the man should live in a bubble!) and Shorty and I moved here from Thailand with 2 cats and then adopted a kitten a couple of months ago. The kitten pushed him over the allergy cliff he was perched on so we had to do something. Since he opted to get the allergy shots from the start and never even entertained the idea of getting rid of the cats, I feel like the least I can do is go along with him. Update our twitter and facebook feeds while I'm waiting. Swing by Fresh Market on the way home so there's actual food in the house that we want to eat.

9:30-11:00 Work on posts, read a couple of other blogs that I follow to be caught up, read through some business sites and journals to find future Post ideas. Still ignoring kitchen. Double fisting Diet Dr. Pepper and coffee...starting to twitch.

11:00-11:45 Have a meeting with Di and our graphics person today at 12:00 at the coffice, so a shower is necessary.

12:00-12:45 Meet with Di and Helen - make huge strides in nailing down a logo. It's pretty cool - we're almost legit. Di and I reflect that with the spotlight upon them both of our already helpful husbands have stepped it up into SuperHusband territory...contemplate a recurring piece on this topic....

12:45 - 1:00 Pick up the drycleaning, drive it home and haul all 900 lbs upstairs to the closet. Wonder how long it's been since one of us picked it up...

1:00 - 2:10 Researching other blogs/websites that operate in the same arena that we do - both inspired and intimidated.

2:30-4:15 Picked Shorty up from school and came home. Managed a healthy snack of smoothies and hummus - yay me!


*For people (like me) who are incapable of keeping fresh fruit alive and edible, the Yoplait packaged smoothies are AWESOME - the berries are already portioned out and it has frozen chunks of vanilla yogurt in it. (Disclosure: Yoplait has never heard of me and isn't paying me to endorse their product, however should they decide they want to I wouldn't say no.)

Then homework - more fractions...did we do fractions in 2nd grade? It seems that it was much later....

I cleaned up the kitchen and sat down to try and find a gymnastics program for Shorty since I didn't get it all together to get extracurricular activities planned for her once the cheerleading season ended. Found one but am going to have to go by tomorrow to register since their website doesn't allow for that...that's obnoxious.

4:15-5:15 Veg with Shorty. Contemplate folding laundry.

5:15 - 6:30 Go out for dinner. Try Ethiopian for the first time - it's awesome!! Not sure which one us has the most fun eating with our hands.

6:30-8:00 Contemplate folding laundry especially since Honey has kept it running all day and it's now done. But instead flop on the couch and watch the end of a DVR'd movie as a family. Recall at 8:00 that I'm not sure when Shorty had a shower last but it's too late to do anything about that now as she's got to go to bed.

8:00-8:15 Receive (and answer) some complimentary emails about the blog, marvel at the fact that one of the founders of iRelaunch has become a twitter follower (how cool is that!) and put together my To-Do list for Wednesday.

8:15 - 10:30 Contemplate folding the laundry. Watch a movie with Honey and have a glass of wine (or 2)

11:00 Bed and to sleep

Again, the thing that I noticed the most about today is that by stating that I had to dedicate a set amount of time to work/family/self I was able to meet my goal. I didn't follow the schedule to a T as promised, but I did get all the important stuff in - including both a workout and work. I also am much more aware of grouping errands along with times that I'm already out, as opposed to making multiple trips, which has me feeling less frazzled. And I even showered! Feeling like a bit of a badass!

Function versus Form?

This week we are focusing on resumes, with special attention to the areas that make us want to pull our hair out, eat a tub of Ben and Jerry's, and consider a new career as a balloon animal engineer. Our guest blogger for this series is Sue Campbell, 1st-Writer.com, a professional resume writer and career strategist with over 18 years experience helping job seekers of every level achieve their career goals

How do you organize a functional resume, as opposed to a chronological resume? Is that the best way to go?

A functional résumé is typically used by job candidates who:

  • Have gaps in employment they want to hide.
  • Wish to bring relevant, but possibly less utilized, skills to the forefront.
  • Want to bypass titles which poorly reflect actual work responsibilities or accountability levels.
  • Hope to change career paths and therefore want the reader to recognize transferable skills.

All of which are great reasons. The problem with using a functional format is that most hiring managers and HR directors know why candidates use functional résumés, too, and often will look for the very problems the candidate is trying so hard to hide.

A functional résumé is typically organized by skill groups or areas of expertise, with examples of these skills applied (but not where or when), followed by a brief outline of job titles, company names, locations and dates (without description). Example of order of information:

  • Name
  • Contact Information
  • Summary of Qualifications (brief)
  • Functional Headings (such as: Marketing, Management, Project Leadership, etc.) in the order of their value and relevance to the position and company being targeted – with bulleted details showing these skills applied, and including the results of the candidate’s efforts and contributions
  • Employment History (in reverse chronological format, with little or no detail)
  • Education
  • Relevant Professional Associations (optional)
  • Community Service (optional)